The launch of Adobe’s Firefly should raise a solid concern in the editing profession as we know it. Instead of expertise, knowledge, and talent, users will need to enter their prompt, and that’s it. As Midjourney damages artists, then Firefly (and its upcoming products) will strike editors’ soft bellies. An opinion. Firefly: An artistry killer We wrote about Firefly before. As this new service from Adobe is pretty cool and innovative (well…not so innovative, but rather an imitation of Midjourney), it can do harm in the long run, including the cannibalization of Adobe’s products. In simple words, Firefly allows you … Continue reading AI Prompt-Based NLEs Will Kill Editing As We Know It