Have you wondered what’re the most rented cameras among videographers? Luckily, Lensrentals which is the largest online rental provider in the US has made a neat survey based on their data. The survey which rates the most rented cameras shows that the Canon EOS C70 is in the first place. Let’s have a look.
Top Rented Cameras for 2021
Lensrentals (lensrentals.com) is the largest online rental provider for photography, videography, and lighting equipment and accessories in the United States. Lensrentals ships gear to customers in all 50 states. “We have a habit at the end of the year here at Lenrentals.com. Each year, we compile all of our end-of-the-year data and share with you the best-rented products for the year. Being among the largest rental houses in the world, we really think that this information can be a great tool to measure industry metrics and see where both the video and photography markets are trending for the upcoming years” says Lensrentals. The list includes not just cameras, but lenses and other gear as well. However, we’ve decided to focus on the cameras only. So there you go. Explore the list below of the most rented cameras. We’ve added the weekly rates for renting (according to Lensrentals) so you can also check the rental costs as well:
- Canon EOS C70 Cinema Camera : $311 per 7-day rental
- Sony FX3 Full-Frame Cinema Camera: $216 per 7-day rental
- Sony Alpha a1: $347 per 7-day rental
- Sony FX6 Full-Frame Cinema Camera: $355 per 7-day rental
- Blackmagic Pocket Cinema Camera 6K Pro: $146 per 7-day rental
- RED Komodo 6K Camera Production Kit: $615 per 7-day rental
- Nikon Z 7II: $170 per 7-day rental
- Leica Q2 Monochrom: $322 per 7-day rental
- Fuji GFX 100S Medium Format Mirrorless: $322 per 7-day rental
- Sony FX6 Camera Kit w/ 24-105mm f/4 G OSS Lens: $470 per 7-day rental
- Canon EOS C300 Mark II w/ Touch Focus Kit (EF): $370 per 7-day rental
We’ve created a chart based on that data. Explore it below:
Discussion
As stated by Lensrentals: “At the top of the list, and by a pretty wide margin, was the Canon C70 Cinema Camera (RF), and is most notably impressive because it really further solidifies the industry’s response to Canon’s RF lens mount. Additionally, the highest rented camera that wasn’t designed exclusively for video productions was the Sony a1 – which shouldn’t be a surprise if you’ve seen the camera’s spec sheet”. If so, the C70 is by far the most rented camera. Furthermore, it’s interesting to reveal the FX3, Leica Q2 Monochrom, and the medium format mirrorless Fuji GFX 100S on that list. Moreover, glad to see a solid presence of the Blackmagic Pocket 6K Pro. Not surprising to reveal the RED Komodo as well. It’s important to mention that this list is per one rental company. We don’t suggest taking it as a grain of salt, but be aware that the list can be significantly changed among other rental houses. Another thing worth mentioning is the characteristic of the customers. Although Lensrentals owns the most high-end cinema cameras that are available for rent, it seems that the majority of its customers are videographers rather than professional cinematographers that need tools for high-end productions. Projects like weddings, for instance, demand cameras like C70, Sony FX series, and GFX, as opposed to high budget commercials that request cinema beasts like the Monstro, VENICE, or Mini LF. Hence, it’ll be fascinating to investigate the most rented cinema camera in the pro-market. The usage of those depends on high-end productions like Netflix, mega-budget feature films, and fancy commercials. In that case, the data will be a whole different.
Product List
Here’re the products mentioned in the article, and the links to purchase them from authorized dealers.
- Canon EOS C70 Cinema Camera
- Sony FX3 Full-Frame Cinema Camera
- Sony Alpha a1 Mirrorless Camera
- Sony FX6 Full-Frame Cinema Camera
- Blackmagic Pocket Cinema Camera 6K Pro
- RED Digital Cinema Komodo 6K
- Nikon Z 7II Mirrorless Camera
- Fuji GFX 100S Medium Format Mirrorless
- Canon EOS C300 Mark II
