The Sony FX30 is now priced at $1,500, its lowest official price so far. For those following the FX line or working with Super35 sensors, this is a notable update — not…
The Sony FX3, a member of Sony’s esteemed Cinema Line, is now more affordable than ever, with its price dropping by over $200 on Amazon. This deal presents an exceptional opportunity for…
For filmmakers, content creators, and cinematographers, investing in the right cinema camera can make all the difference in visual storytelling. Whether you’re an independent filmmaker working on passion projects or a professional…
At Y.M. Cinema, we recently questioned Canon’s absence from Sundance 2025 and the festival’s apparent preference for ARRI ALEXA cameras. We also explored the evolving nature of Sundance itself, asking whether it…
In a recent spec commercial for Calvin Klein, cinematographer and director Duncan Bonnifay used the Sony FX3 and an affordable Tamron 28-75mm lens to create a high-quality, cinematic fashion ad. Shot in…
Netflix has established itself as a benchmark for original streaming content, and with that has come a specific set of requirements for the cameras used to capture its 4K Originals. The company…
It’s not a secret that Sony’s Cinema Line cameras can be beautifully paired together. In this case study, cinematographer Philip RANG ACS has utilized the BURANO together with the FX3 to get…
The Sony FX3 has won “The Best Inventions of 2023” in the “Accessible Filmmaking” category by TIME. The obvious reason: This affordable camera was used as the sole camera to shoot a…
Atomos has released an interview with ‘The Creator’’s DP, Oren Soffer, which demonstrates the necessity of the Atomos Ninja V recorder for getting imagery that holds the big screen, by outputting ProRes…
Filmmaker Jonathan Palfrey has published a cool educating video that demonstrates how to build ‘The Creator’ Sony FX3 gimbal rig, which is very similar rig to what director Gareth Edwards used. Simple…